Tag Archives: Marketing

It’s been an eye-opener researching all the ways I can help my company penetrate social media marketing channels given all the restrictions and bylaws by which we must abide. The medical device industry, just as any other facet of healthcare, is so regulated by the FDA, HIPAA and other regulatory institutions that marketing has almost become a game much like the lottery. It’s very much a trial-and-error learning style… but no biggie. That’s what I’m used to. Bring it on. Continue reading →